QR Code Generator with Analytics
Why use a QR code generator with tracking? Being able to optimize your campaigns increases your QR code marketing performance.
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What Is a QR Code Generator with Analytics?
A QR code generator with analytics creates dynamic QR codes that count every scan. You see how often each code is scanned, on which day and at what time, in which city and on which type of device.
That turns a printed flyer, poster or package into something you can measure. You find out which placement works, compare campaigns and decide where to spend your budget, based on real numbers instead of guesses.
Why use a QR code generator with tracking?
Being able to optimize your campaigns increases your QR code marketing performance.
Marketers
Are you a marketer seeking insights to enhance your campaigns?
New businesses
Or are you a new business just starting out and curious about spreading brand recognition?
Musicians
Are you a musician who wants to see how many people from your last show were interested in connecting through socials or Spotify?
You can see the growth of followers, but it’s even better to know where they came from.
QR code generators with analytics give you insights to modify campaigns
Without tracking
With Trueqrcode analytics
Those are just some of the questions you can ask yourself after viewing analytics, and according to your findings, you can modify the campaigns to improve QR code performance.
Every scan, measured
QR code analytics refers to the tracking and measurement of QR code scans. These are measured by location, time, day, device, and the number of scans.
Number of scans
Total and unique scans per code
Location
City and country of every scan
Time and day
When people scan the most
Device
iOS, Android and browser
Does QR code tracking see my personal information? No. Only the total amount of scans or unique scans, the device to analyze how to cater to different devices and browsers regarding content management, city, and time.
Can QR code analytics integrate with Google Analytics? Absolutely. One can integrate both using Google’s instructions.
What are the advantages of using a QR code generator with tracking?
Trueqrcode’s QR code generator offers exceptional analytics in real-time, so customers know what to expect. Here are the main reasons why we recommend QR code tracking:
QR code marketing with analytics is necessary for tracking campaign success
Traditional marketing campaigns were one-dimensional, only making it clear with sales numbers if campaigns were successful. Today, we can track various metrics digitally, and when it comes to content sharing, effective QR code marketing campaigns let companies see audience interest instantly. This insight provides clearer direction and more opportunities for success.
QR code tracking gives you the ability to see brand awareness rise or fall
QR code design is extremely important for catching the eyes of your audience and promoting brand awareness and recognition. Add your branded colors and upload your QR code logo to increase brand awareness, especially for those just starting out, although everyone benefits from it. When QR code analytics show you how many people scanned, you know that your voice and your brand image are getting out into the world and making an impact.
QR code analytics allow you to scope out a new market or product interest to investigate its potential
Did you launch a new product, flavor, scent, promo, song, etc.? What’s the potential of your company, service, etc., going this route? Is there interest? Where did the customer stop following you in the funnel? QR code analytics are extremely telling of society’s initial interest in something. Maybe it was how the code was designed or where it was placed. Or maybe that’s the interest you were looking for regarding that product. This information is key for R&D departments as well!
How you can analyze different QR code types to achieve your objectives
Multi-Link QR code
The Multi-Link QR Code enables you to add multiple links that can route customers to your website, map, contact information, portfolio, social media channels, and more! Analyzing this type of code allows marketers to connect how many followers they’re getting from QR code scans. The analytics won’t tell you how many followers you received on LinkedIn, specifically, for instance. But you will be able to streamline one of the main sources of connections this way.
PDF QR code
The PDF QR Code is the best way to share a PDF file too big to email. Analyze this type of code to see if people are really interested in that white paper you just wrote, or that sign-up sheet for a new class or activity! QR code tracking enables companies and independent contractors to think ahead or modify their campaigns.
vCard QR code
The vCard QR Code allows you to share all your personal information in one scan that is auto-populated into the other person’s mobile phone. QR code analytics for vCard Plus QR codes on business cards, for example, lets you know how many people are actually interested in keeping your contact information after networking conferences or important meetings with new clients, giving people peace of mind that things went well, or maybe raising a red flag about what you can improve.
WiFi QR code
The WiFi QR Code allows you to add the network and password without having customers misspell the information or employees spending time typing the code into customers’ cell phones. QR code analytics could be useful for somewhere like a cafe, if you want to know if the WiFi is benefiting customers and if you’re getting a ROI for offering it. Learn how to create a QR code for WiFi here!
Website QR code
The Website QR Code is simple to use. You can add any content you want to your URL, and that’s where the code directs to. QR code tracking works wonders with this code because it’s cut and dry: either people saw your website, or they didn’t. This is perfect motivation for having an outstanding site that informs customers and is a funnel to social media channels and more.
Barcode (GS1) QR code
The Barcode QR Code is a GS1 Digital Link that works in-store and online. It’s 2D, which replaces the 1D barcodes of the past. It allows you to add multiple links about your product, like reviews, promotions, manuals, etc. Since this code is becoming commonplace, if not required based on region in 2027, it’s going to be great for companies to receive accurate analytics on how often these codes are being scanned and utilized.
4 Benefits of Using a QR Code Generator with Tracking
Increased scans
See which time, place and day bring the most scans. Then adjust your campaign and placement to get more of them.
Accurate metrics
No guessing based on likes or followers. You see exactly how often each code is scanned, per code and per campaign.
Real-time tracking
Open your analytics dashboard and watch the scans come in while your campaign is running, not weeks later.
Cost-savings
Scans are counted automatically. You see the reach of every print without manual work, and put your budget where it pays off.
Use Cases for QR Codes with Analytics
Video Games
Tracking QR codes for video games help scale marketing campaigns.QR codes in video gamesCatalogs
Measure promotions to understand customer interest.QR codes on catalogsBanners
Know the number of people who are engaging with campaigns.QR codes on bannersBillboards
Public campaigns can improve with A/B testing like never before.QR codes on billboards
Loved by marketers, makers and agencies
“I was looking for a QR code generator with logo and Trueqrcode delivered perfectly.”
“The tool is incredibly user-friendly and the design options are great.”
“It's straightforward and lets you customize everything, from logo placement to colors.”
Frequently asked questions
Can't find your answer? Our support team replies within one working day.
Contact supportWhat are QR code analytics?
QR code analytics refers to the tracking and measurement of QR code scans. These are measured by location, time, day, device, and the number of scans.
What data can QR code analytics track?
QR code analytics measure the amount of scans a code receives, from what city, time and day, and from what type of device it was scanned on.
Does QR code tracking see my personal information?
No. Only the total amount of scans or unique scans, the device to analyze how to cater to different devices and browsers regarding content management, city, and time.
Can you track a dynamic QR code?
Yes, only dynamic QR codes can be tracked, not static QR codes.
Can QR code analytics integrate with Google Analytics?
Absolutely. One can integrate both using Google’s instructions.
How do I track the scans of a QR code?
Create a dynamic QR code with Trueqrcode. Every scan is counted automatically and shows up in your analytics dashboard.
What is the difference between total scans and unique scans?
Total scans counts every scan. Unique scans counts each device once, so you see how many different people scanned your code.
Can I see where my QR code was scanned?
Yes. The dashboard shows the city where each scan took place, together with the time, the day and the type of device.
How do I compare flyers, posters and packaging?
Give every placement its own QR code. Then you see per code which print brings the most scans and where your budget works best.
How much does a QR code with tracking cost?
Tracking is included in every plan. You can create and test it free for 10 days, no credit card needed. To keep your codes working after the trial you choose a plan, starting at €5.95 per month (billed annually).
Looking for other Features?
Pick a feature to see how it works.
Dynamic QR codes
Change the link after printing, no reprint.
Learn moreCustomise
Shapes, colors and frames in your style.
Learn moreAdd your logo
Your logo in the middle, and it still scans.
Learn moreTemplates
Set a style once, use it on every code.
Learn moreBulk creation
Hundreds of codes from one Excel file.
Learn moreOrganise and manage
Folders, labels and search for all your codes.
Learn more