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Add PDF QR Codes to Flyers

Add PDF QR Codes to Flyers
Add PDF QR Codes to Flyers

For a long time, businesses, marketers, and those in the service-based industries have distributed flyers to promote their services, menus, and events to get their name out there. Not to mention artists and musicians sharing their creativity through events with the world. Flyers are a small way to give information and have a big impact on one’s business if it was previously unknown. Now that we have moved onto digital assets that can lead to social media sites creating engagement, we have shifted from a one-way marketing technique into a two-way conversation, beginning a relationship between the creator and their audience. The most practical way to share information that can’t fit on a flyer is to make a QR code for PDFs that stands out, so your audience will be inspired to scan. Providing portfolios, pricing menus, event schedules, and more adds more to who your business is than a traditional paper flyer. Moreover, when the information is scanned in users’ mobile phones, it doesn’t get lost or tossed in the bin. Let’s check out how creating a QR code for a PDF will help you engage with your audience more when printing it on flyers.

Benefits of Adding PDF QR codes to Flyers

PDF QR codes on flyers are the ideal way to share a PDF file that holds information too large to be given on a small, printed paper. It gives an extra touch to conventional flyers that were one dimensional and crosses the bridge into a digital asset that can be kept in the users’ mobile phones. When PDF QR codes are scanned, the document is immediately stored, decreasing the probability that information would get lost if a flyer is misplaced. Keep reading for more benefits of adding a PDF QR code to a flyer.

Add extra information

Since PDF sizes can be compressed in seconds by using file size reducers for free online, you can add as much information as you want to a flyer by just scanning a QR code. If you come from an industry that writes ebooks or white papers and you need to carry heavy prints to a convention out of town, adding a PDF QR code to a flyer is the best way to manage document sharing. With new prospective customers that either haven’t given contact information or with a PDF file too big to email, you can best handle the situation by placing a branded QR code on a flyer.

Connect the physical and digital world

Adding PDF QR codes to flyers enables the creator to go beyond what a traditional flyer can do and provide more quality to the content given, using the code as a catalyst to a longer relationship. Since flyers are easily lost, the digital world retains information. Businesses are no longer limited to the amount of information that can be printed on a tiny flyer. 

Use QR code analytics to measure the success of your campaign

Traditional flyers can be printed in numbers, and all the creator knows is that 300 flyers were distributed. With QR code tracking, it’s easy to analyze how many people scanned your code, the location, days, times, and from what device. This makes it easy for QR code creators to evaluate what methods of passing out flyers were successful and what wasn’t. Some places and times of day are more popular for example.

Boost confidence with a new audience

Is the objective of your campaign to increase sales or have a big turnout at an event? Handing out flyers can be a daunting task, and oftentimes the flyers get wasted. When a new audience sees that you have more to offer with a PDF QR code informing them about an interesting event, a free promotion, or even a document providing information about your business, such as a case study or presentation, this increases audience attention and engagement, creating an atmosphere of wanting more.

Connect with your audience

Using a QR code to connect PDF content to a physical flyer is a sure way to increase their desire to engage. With a PDF QR code that stands out with a document that is interesting and includes social media accounts or contact information to your business or service, prospective customers are more likely to keep in touch.

How to Create a QR Code for a PDF

After creating your PDF content, it only takes a few steps to generate a PDF QR code. Make sure you think about how to brand your content and QR code beforehand to make your flyer and style more memorable. What is more, always remember to do a test scan before printing, so the work you did on those flyers becomes a success. Learn how to make a QR code for a PDF here:

Step 1: Go to Trueqrcode’s PDF QR code generator which makes it fun and easy to create beautifully designed QR codes. You can play with the tools in advance without having to give out your confidential information.

Step 2: Choose the PDF QR code option. Upload your document and choose an interesting design for your customizable QR code with colors, a shape, a frame, and a logo. Review for any typos or errors.

Step 3: Save your QR code in your personal account, ensuring no one else can use your QR code and save it for the future.

Step 4: Download your QR code once you’ve saved it as a PNG or SVG file.

Step 5: Print the downloaded QR code on a test flyer in order to be scanned. Always print one flyer instead of hundreds to review the final product. It should be big enough to scan easily with a cell phone and still be in plain view on the flyer.

Step 6: With Trueqrcode’s dynamic QR code analytics, you can track the amount of scans done, from what cities they came from, and on what devices, if this information is important for your campaign metrics. 

Add PDF QR Codes to Flyers
Add PDF QR Codes to Flyers

Best Practices for PDF QR Codes on Flyers

PDF QR codes on flyers can work for a multitude of industries and a number of use cases you’ve never even thought of. We’ll go through some of our best practices below that can be used for different industries!

Give detailed event information such as schedules, speakers, artists, and more

Using a PDF QR code on flyers is a popular way to promote events, especially for the music or art industries. PDFs can include the concert set lists of headlining bands or even a portfolio in a remarkable pitch deck for an artist with a gallery opening. Moreover, you can include the description of the event, the date, and the time. Finally, PDF QR codes on flyers have more to offer, boosting event sales and attracting more attention than traditional flyers.

Entice scanning by offering a promotion or discount

Introduce yourself to your community by offering a promotion or discounts if they scan your PDF QR code. If you just opened a nail or hair salon, gym, florist, or any other business, offering a dynamic PDF QR code which enables you to edit the PDF when you want to for services and prices given, gets your brand name out there, and does more than just a paper flyer.

Offer something extra like a portfolio or a work sample

PDF QR codes are convenient for holding a lot of information while maintaining the quality of the document if the file has been reduced in size. Flyers with PDF QR codes that possess portfolios and work samples are a value added gesture that potential clients will appreciate. They showcase your work and keep your contact information you printed on the PDF, which increases engagement.

Educate the audience about your business services

Whether you are handing out flyers at a conference or at a networking event in your field, flyers with PDF QR codes are the perfect way to share longer amounts of information like white papers and ebooks. This not only informs new clientele about who you are, but it also educates them on a different level about what you do.

Spa, food, and service menus with changeable prices

When managing a company that offers hospitality services that have changeable prices and services across multiple menus, it’s a more sustainable option to offer a PDF QR code on flyers at the front of the reception desk. It will cut back on paper waste, as many people won’t take flyers with them, or if you run out, you can additionally print the code on material that stays at the front desk. What is more, dynamic QR codes for PDFs are always editable.

Tips for Adding PDF QR Codes to Flyers

Testing is mandatory

Don’t skip this step! Before printing hundreds of flyers with PDF QR codes, print one. Make sure the code was properly made and that you can see the PDF properly on mobile phones, as that’s where most people are viewing your document. A QR code on medium-sized items like flyers should be approximately 2 cm by 2 cm in size (about 0.8 x 0.8 in). Make sure the code is easy to scan and not covered by other designs. 

Save your PDF QR code design

If you are interested in memorable branding and you want to conduct the same kinds of campaigns in the future for a new event, or print flyers for a promotion with the same QR code design, you can save all of your designs as templates using our QR code generator.

Does the QR code link to the correct PDF?

Make sure your QR code on the flyer directs to the right PDF before releasing it to the public. It’s very easy to upload the wrong PDF file to the QR code generator if one doesn’t keep an eye out. Luckily, all of Trueqrcode’s QR codes are dynamic, therefore the PDF can be edited later. However, you risk losing prospective customers if, after publishing the QR code, it doesn’t initially take the audience to the content you intended.

Give an incentive to scan the code on the flyer

You don’t always have to add a coupon or promotion to bribe people into scanning. Make an interesting statement on the flyer that grabs the audience’s attention about what’s in it for them if they scan. Is it a setlist, a service menu, or an educational ebook? Show them that they’re missing out by not scanning!

FAQ

Most frequent questions and answers

Yes! Every dynamic QR code made is editable, so if the PDF changes, there is no need to reprint the code.

2cm x 2cm or 0.8in x 0.8in is an appropriate size. Always do a test scan on a test print before printing hundreds of flyers to make sure the code is accessible and convenient.

QR code tracking is simple in Trueqrcode’s analytics dashboard. You can see the number of scans, days, times, locations, and on what devices the code is scanned.

Everyone! From businesses to artists and musicians, and more, anyone who is keen to share their valuable PDF content puts a QR code on their flyers.

Download the QR code and put it in the design of your flyers. Depending on where and how you make a flyer, the last step differs. You can try a professional printer near you or an online editor like Canva. Remember – order 1 print before hundreds, so plan in advance.

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