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Home - Blog

Top 5 Multi-Link QR Code Use Cases

  • Author: Danny
  • October 7, 2025
5 min read

In the digital age, convenience and flexibility are everything. Consumers expect immediate access to information, services, and options all from a single point of contact. That’s where Multi-Link QR codes come in. These dynamic codes offer far more functionality than traditional static QR codes. Instead of linking to just one destination, they lead users to a clean, mobile-friendly landing page filled with multiple clickable links that you define.

This versatility opens the door to a wide variety of creative and highly practical use cases. Whether you’re a startup, a local café, a marketing agency, or a global brand, Multi-Link QR codes give you a smarter way to connect with your audience.

Below, we explore five of the most impactful and common use cases where Multi-Link QR codes offer real value.

Product Packaging

Your product packaging is more than just a container — it’s a marketing asset. A Multi-Link QR code on packaging lets you engage customers long after they’ve left the store. By scanning the code, users are taken to a branded landing page that could include:

  • A setup or installation guide

  • Instructional or unboxing videos

  • FAQ or troubleshooting support

  • Product registration form

  • Warranty terms and activation

  • Cross-sell or upsell items

  • Accessory recommendations

  • Customer feedback or review form

This turns the packaging into a dynamic information hub that’s always up to date. Instead of relying on bulky manuals or outdated paper inserts, users get exactly what they need in a single scan.

Real Example:

A smart home device company includes a Multi-Link QR code inside the packaging. When scanned, users can watch a setup video, read safety information, download the mobile app, register their device, and follow the brand on Instagram — all from one landing page. As the product evolves, the brand updates the links in real time without needing to change the printed box.

Top 5 Multi-Link QR Code Use Cases Product Packaging

Business Cards and Professional Networking

First impressions matter, especially when networking. Traditional business cards have limited space, and most people toss them within days. But a business card with a Multi-Link QR code turns that small piece of paper into a gateway to your digital world.

You can link to:

  • Your personal website or portfolio

  • LinkedIn or other social media profiles

  • A downloadable résumé or credentials

  • A client testimonials page

  • A booking tool (like Calendly)

  • Your company’s contact page

  • An introductory video

This approach enhances professionalism and gives your contacts options to connect with you on the platform of their choice.

Real Example:

A UX designer includes a Multi-Link QR code on the back of her business card. When scanned, recipients can explore her Behance portfolio, read her Medium articles, book a consultation via Calendly, and follow her on LinkedIn. The links remain up-to-date, even if her portfolio changes.

Restaurants, Bars, and Hospitality

Restaurants and cafés have rapidly adopted QR codes for contactless menus, but a Multi-Link QR code takes it even further. One scan can provide customers with a full-service experience, including:

  • Digital food and drink menus

  • Allergy and dietary information

  • Table-side ordering and payments

  • Review platforms (like Google or Yelp)

  • Social media profiles for sharing or following

  • Feedback forms or customer surveys

  • Loyalty program sign-ups

  • Special offers or discount codes

This enhances customer convenience and also helps you collect feedback, increase reviews, and build a loyal following online.

Real Example:

A wine bar places a Multi-Link QR code on every table. Customers scan to view the wine list, see suggested food pairings, write a review, sign up for the wine club, and follow the bar’s Instagram for future events and new arrivals. It saves staff time and gives guests a richer experience.

Top 5 Multi-Link QR Code Use Cases Restaurant

Event Promotion and Onsite Information

Whether you are hosting a one-day workshop or a multi-day conference, events require frequent communication. Attendees need schedules, directions, speaker bios, and much more. A Multi-Link QR code can serve as a one-stop hub for everything they need.

Typical links include:

  • Event details and agenda

  • Maps or directions

  • List of speakers or performers

  • Registration or ticketing portal

  • Livestream access or replays

  • Surveys or polls

  • Sponsor promotions or exhibitor lists

  • Social media links for sharing

This simplifies planning and minimizes printing costs. Attendees stay informed and engaged throughout the event.

Real Example:

A tech conference displays a Multi-Link QR code on signage, brochures, and badges. Attendees scan it to see the full program schedule, reserve their seats for breakout sessions, access parking details, and connect with speakers. After the event, the same code links to video recordings and a feedback form keeping everything centralized and efficient.

Marketing Campaigns and Advertising

In a world flooded with ads, consumers crave relevance and control. A Multi-Link QR code on your flyer, billboard, magazine ad, or online promotion empowers users to explore your campaign on their terms.

You can include:

  • Campaign landing page

  • Behind-the-scenes videos

  • A downloadable coupon

  • Blog content or customer stories

  • Product pages or demos

  • Email newsletter sign-up

  • Social proof (e.g., media mentions)

  • Referral or affiliate programs

Because you can update the links anytime, your printed campaigns remain current and flexible. You can also A/B test different link layouts or offers to see what performs best.

Real Example:

A sports apparel brand launches a fall campaign featuring influencers. They include a Multi-Link QR code on digital and physical ads that links to the campaign video, exclusive promo code, lookbook, size guide, and TikTok challenge. After launch, they update the links weekly with new product drops without changing the QR code.

Final Thoughts

Multi-Link QR codes offer endless flexibility and utility across industries. They simplify how you communicate with your audience, save space on your physical materials, and provide users with more value in one scan.

From printed labels to digital ads, events to cafés, and business cards to product launches, the ability to direct users to multiple destinations gives you more opportunities to connect, convert, and inform — all while staying in control of your message.

Instead of printing five QR codes or forcing people to navigate long menus, give them options that are relevant, clear, and clickable. You save time and cost, and your audience gets what they need faster.

Start creating your own Multi-Link QR code now

👉 Try the Trueqrcode Multi-Link QR Code Generator

Picture of Danny

Danny

Danny van der Ham is the Co-Founder of Trueqrcode, a SaaS platform that helps businesses create, manage, and track dynamic QR codes. Since 2022, he has led the platform’s growth to millions of scans worldwide, with a focus on innovation in Multi-Link, PDF, vCard, WiFi, and GS1 Barcode QR Codes.
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